Palmer
Hargreaves
Bayer – Seedgrowth – 360° Launch Campaign
Bayer – Seedgrowth – Brand development

客户对于传播方式的要求很高,包括品牌发展,公关策略,商标设计和活动管理。在设计全球活动时,我们也考虑了不同市场的特殊性。

Bayer – Seedgrowth – Magazine

其中一个看点是英文版的拜耳SeedGrowth杂志,编辑人员在杂志中描写了关于保护蜜蜂,技术支持和技术创新方面的内容。文章,图表和图片是传播方式的基础,通过一系列的传播渠道:从内外部社交平台和广告到国际贸易杂志上的广告文章。

  1. 另外,我们也在雅典,北京,克拉科夫,蒙特维迪亚和布达佩斯的国际商贸会,以及ISF世界种子大会上支持拜耳SeedGrowth品牌的运作。我们通过商贸会,地区品牌化,公关策略和展会的员工参与制造了大量的关注。

 

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Palmer Hargreaves (Shanghai) Company Limited
Office 602, No.1 Building, 283 West Jianguo Road,
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Mark O'Flaherty

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e: shanghai@palmerhargreaves.com

 

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