Palmer
Hargreaves
CN - Volvo Polestar2

沃尔沃汽车中国-北极星-上市活动

网站以 Polestar 赛道传承为主题,通过品牌荣耀,历届赛事、赛车文化和赛车手的宣传,增加潜在客户对性能车的关注和兴趣。在产品方面,主要诉求 Polestar车型的动力性能配置,并通过一系列互动和游戏体验让客户了解产品的个性化升级选择。

此外,配合车型上市的全国经销商试驾活动,我们开发了赛道体验日 H5,并和手机端网站打通,通过活动招募、精彩分享收集潜在客户数据,增加客户线上互动体验,最大化车型上市传播效应。

相关项目


Disclaimer | PRIVACY

GENERAL LEGAL INFORMATION
Palmer Hargreaves (Shanghai) Company Limited
Office 602, No.1 Building, 283 West Jianguo Road,
Xuhui District, Shanghai, 200031, P.R.China

SENIOR ACCOUNT DIRECTOR of Palmer Hargreaves (Shanghai) company limited

Caroline Tan

Contact
t: + 86 (0) 21 3175 1567
e: shanghai@palmerhargreaves.com

 

This disclaimer also applies to Palmer Hargreaves presence on Facebook, Twitter, Instagram, Xing, LinkedIn, Google+ and YouTube.

 

This website utilises Google Analytics, a web analysis service provided by Google Inc. (“Google”). Google Analytics uses cookies – text files that are stored on your computer and enable your use of this website to be analysed.

 

The data generated by these cookies about your use of this website is, as a rule, transferred to a Google server in the USA and stored there. If the IP anonymisation service is activated for this website, your IP address will be abbreviated in advance in member-states of the European Union or in other countries that are signatories to the Agreement relating to the European Economic Area.

 

Only in exceptional cases will the full IP address be transferred to a Google server in the USA and abbreviated there. On behalf of the site operator, Google will use this data to evaluate your use of the website in order to draw up reports on website activities and provide to the site operator other services linked to the use of the website and the Internet.

 

The IP address Google Analytics takes from your browser will not be added to any other Google data. Although you can prevent cookies being saved by altering your browser settings, we have to point out that in such a case you may well be unable to use all the functions of this website in full.

 

Moreover, by downloading and installing this browser plug-in (http://tools.google.com/dlpage/gaoptout?hl=en) you can prevent the data that is generated by the cookie and refers to your use of this website (incl. your IP address) and the processing of this data by Google.

 

Additional information on the terms of usage and data protection can be found here: https://support.google.com/analytics/answer/7124332?hl=en-uk and https://support.google.com/analytics/answer/6004245?hl=en

We should like to point out that on this website Google Analytics has been extended by the “gat._anonymizelp();” code to ensure that IP addresses can be collected anonymously (so-called IP masking).